Posts Tagged ‘Palm’

Despite The iPhone, App Developers Remain OS Agnostic

Written on August 19th, 2009 by ADMINno shouts

With all you hear about the iPhone and its thousands of available apps, you’d think it’s the only mobile OS that developers are interested in.  A new study reveals that while the iPhone is an important piece of the puzzle, developers are still remaining OS agnostic- meaning they’re developing their apps to run on multiple mobile operating systems instead of going platform-specific.

Sponsored by research firm Chubby Brain, the study looked at venture-backed 2009 mobile app start-ups and determined that 67 percent are developing their applications to work on multiple platforms- namely, the top six mobile operating systems: iPhone, Palm, RIM, Android, Symbian, and Windows.  In addition, 33 percent are developing for a single platform- primarily the iPhone.

Of the 67 percent of developers that are developing for multiple platforms, more than 3/4 (76 percent) are developing their apps to run on all six primary operating systems.  Additionally, 12 percent are developing for only two out of the top six- that being RIM and the iPhone.

It’s interesting research, though likely skewed due to the fact that the sample size included only venture-funded app start-ups.  With VC funding, it’s likely the developers want to get their apps to as many consumers as possible, and being platform-specific would be limiting.  If the research included all apps being developed right now, you would undoubtedly see a spike in iPhone-specific development. Source: Mobile Marketing Watch

Smartphone Apps Continue To Invoke Privacy Concerns

Written on August 19th, 2009 by ADMINno shouts

Smartphone apps are getting more and more comprehensive everyday it seems, and with the advent of location-based services, mobile social networking and other genres, privacy is becoming increasingly important.

There’s been a recent surge of developers and consumers that have noticed what some apps are doing behind the scenes in terms of gathering user information- and it’s raising concerns for those who value their privacy.  A programmer recently discovered, for example, that Pre’s smartphone OS was sending users’ GPS information back to Palm, even though the company’s privacy policy revealed as much.

In addition, ReadWriteWeb is reporting that mobile analytics company Pinch Media allows developers to insert code into applications in order to create a user profile.  The information is designed to help developers, although some consider the technique invasive.  If the user profile is used with good intentions to help the app in what ever it’s supposed to accomplish, then so be it, but when that user information is used for other purposes without the user’s consent, it creates a big problem.

The regulations associated with this sort of thing are very ambiguous- app developers submitting to Apple’s App store, for example, aren’t required to reveal what types of data they’re tracking.  Also, when users consent to have their location revealed, app developers don’t necessarily have to disclose what additional data they’re tracking.

Until regulation is put in place, the only defense is to go over every single line of your TOS and privacy policy associated with any new app you think will collect sensitive user information- since almost nobody will do such a thing, we’re still at the mercy of the app developers. Source: Mobile Marketing Watch

YouTube Upgrades Their Mobile Presence

Written on August 16th, 2009 by ADMINno shouts

YouTube is launching a new mobile website optimized for smart phones.

Unlike other social, video and content sharing sites, YouTube has been criticized by some for not having a mobile site as advanced as other equally popular websites.

The obvious goal of the update is to enable mobile users to access their account, view favorite videos, and share new content quickly.

According to YouTube, the new version has been “specifically designed to access YouTube on smartphones with capable browsers; phones like the iPhone, G1 and Palm Pre.”

YouTube’s mobile page now loads as a much cleaner-looking home page. Popular and recommended videos are easy to access with all the features for our videos that we know and love in plain sight – a preview image, title, rating, length, and view count.

For more information on YouTube’s mobile upgrade, check out www.youtube.com/mobile. Source: Mobile Marketing Watch

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